by AHG Team | Aug 15, 2018 | AHG Blog
First of all, you may be wondering, what exactly is industrial marketing and why is it important for me to be concerned about? For starters, industrial marketing is a branch of communications and sales that provide goods and services to other businesses. For example,...
by AHG Team | Apr 11, 2018 | AHG Blog
No matter how you say it, communicating is an art. As we try to get our voice heard by others, we are starting with a blank canvas. We pick up our brush and paint a picture of what we want to be expressed and understood. Many people think that when they are painting,...
by AHG Team | Aug 21, 2017 | AHG Blog
In a perfect marketing world, all content would be easily identifiable and aligned with its particular brand without logos or context clues. Unfortunately, we do not live in a perfect world, and as such, we cannot understate the importance of brand voice. A brand’s...