Leveraging the Press Release

Leveraging the Press Release

Are you leveraging the power of the press release for your organization? Or, are you thinking “It is 2019, are press releases still a thing?” YES. Yes, they are. Not only are press releases still relevant and useful, but they are also even more in demand NOW than they...
Marketing Strategy Basics

Marketing Strategy Basics

Marketing strategy is one of those HUGE topics that cannot be fully covered in one (or even a series of posts). However, we will touch on some basic ideas you need to know to help craft a successful marketing strategy for your organization: Audience, Competition, and...